Dè tha ceàrr air a ’chairt gnìomhachais agad?

alex na shuidheBusiness cards have always been a fun exercise for me. I’ve always done something different with my business cards – first were my a ’blogadh chairtean leis an dealbh agam, an uairsin pacaidean de Notaichean PostIt, agus o chionn ghoirid cairt caol le inneal-reic à Zazzle.

An-diugh bha mi a ’coimhead teleseminar de Ailig Mandossian in a business education series that I’m subscribing to and he pointed out a great opportunity that I’ve let slip past… three business cards in a row!

Cuid de fhìrinnean mu chairtean gnìomhachais

  1. Most people don’t remember the person they got them from.
  2. Tha a ’mhòr-chuid air an tilgeil air falbh. Phàigh thu airson rudeigin nach ann ainneamh a gheibh toradh air tasgadh!
  3. Of those people that actually keep them, very few are ever acted upon… mostly because there’s often no reason to!

cairtean gnothachais

Dè as urrainn a leasachadh agad mo chairt gnìomhachais?

  1. Cuir do dhealbh air a ’chairt gnìomhachais agad. Leigidh seo le daoine cuimhneachadh cò thu!
  2. Tha Alex ag ràdh gum bu chòir dhut a bhith a ’toirt a-steach brìb bheusach. In other words, is there anything on your card that you can provide that will lead someone to take action? His example is a 1-800 number with a pre-recorded message. It’s impersonal and safe… and the person who calls it can benefit from the message.
  3. Include a message customized for the event you handed it out to. If you’re at a networking event, order some cards for those events. If you’re speaking at an event, include the event! If you’re at a conference… put the conference. By gnàthachadh a ’chairt chun an tachartais, thug thu dìreach a bòrd-cunntais beag to invite them to making contact as well as providing a viral component. When Alex hands out 500 cards, he sees 2,000 visits to his sites and phone numbers. That’s a nice viral component!

I’m about to order another set of my business cards and I’m going to incorporate these tips. My photo will be added (sigh!), I’m going to include a link to a free download with some advice and tips, and I’m going to pre-record a better message on Google Voice with some frequently asked questions about my business.

Let me know if you’re interested in the business series I’m subscribing to. It’s a bit pricy, but if I get a single contract from giving away business cards, it will pay for the entire business series… and I’m just on the first video. I’ve gotten many compliments on my recent cards – but I can’t say that they’ve gone viral or gotten me business!

10 Beachdan

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    Tha mi a ’miannachadh gum b’ urrainn dhomh mo stòr, Doug, a ghairm, ach chan eil cuimhne agam càite an do leugh mi seo, o chionn ùine mhòr: tha cairtean gnìomhachais leis an dealbh agad 50% cho dualtach a bhith air an tilgeil don sgudal. Is dòcha gu faod cuideigin eile seo a dhearbhadh.

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    Bu chòir dhut an t-itealan pàipeir a chleachdadh mar nàdar an t-suaicheantas agad anns na cairtean agad. Is dòcha gur e an suaicheantas iomlan agad a ’chiad sealladh agad ach aon uair‘ s gun nochd e tha am fiosrachadh air an tug thu iomradh san dreuchd gu h-àrd. Dh ’fhaodadh gum biodh e doirbh a dhèanamh ach bhiodh e grinn agus cuimhneachail gu cinnteach.

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    Thoir sùil air Doug leis an avatar gun urra agam, seòrsa de dhol còmhla ris a ’bhlog 🙂 Chlàraich mi a-steach air Twitter agus tha avatar Twitter agam a tha na dhealbh dhòmhsa a’ faighneachd carson nach do nochd e

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    Bidh an fhaireachdainn iomlan a ’coimhead an toiseach a tha a’ sìoladh gun chrìochnachadh. Tha mi a ’smaoineachadh gun cuidich barrachd obair air taobh clò-sgrìobhaidh agus cùl-sgeul nas biorach. Chan urrainn dhut a ràdh dè a bu chòir atharrachadh ach tha thu dìreach ag iarraidh beachd.

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